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Day 1

THE FADE ARCHIVE

Day 800

THE FADE ARCHIVE

The
FAde
Arc
hive

every fade has a story behind it

It's safe to say we're invested in our denim - the fit, the style, the vintage look and those old-school denim blues. Everyone around the world wears denim but what makes denim unique is how it fades. Everything comes into play: how often you wear it, what you have in your pockets, how you wash your denim and the weight of it.

YOUR JOURNEY
OUR JEANS

THE PEN SLIM
INDIGO RAW 14 OZ

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DAY 1600 Archive Image
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  • NAME: KUNAL
  • FIT: THE PEN SLIM
  • DENIM: INDIGO RAW 14 OZ
  • LENGTH WORN: 4.5 YEARS

This is my go - to pair of denim for nearly any casual occasion. I've worn them while hiking, dinner dates, to just bumming at home on weekends. This is hands down my most comfortable pair of raw denim due to the 4 way stretch. Over time, the pocket bags on both sides began to tear from the pocket hem so I've decided to sashiko stitch to keep it all together. I love the unique look it created together with the fades.

THE SCISSORS
INDIGO RAW 10.5 OZ

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  • NAME: SETH
  • FIT: THE SCISSORS
  • DENIM: INDIGO RAW 10.5 OZ
  • LENGTH WORN: 1 YEAR+

I've been wearing my Scissors Slim Tapered 10.5 oz Indigo Raw jeans from Kato a little over a year. I don't wear them everyday but it's dose to that. Since I work from home, I can tell it's slowed down some of the process in which the fades are developing but more recently I have started to see some transitioning. I'm starting to see fading where my phone is at in my pockets and on the backside where I bend my legs. Most people might think that wearing denim at home while working might not be their favorite option, butitis for me. It’s mainly because Kato denim is incredibly comfortable when worn in. I'm looking forward to seeing how the fades continue to develop as time goes on.

THE PEN SLIM
INDIGO RAW 14 OZ

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  • NAME: JORDAN
  • FIT: THE PEN SLIM
  • DENIM: INDIGO RAW 14 0Z
  • LENGTH WORN: 2 YEARS +

I have owned the denim a couple of years now, but I try to put tallies in for the number of wears, I am at roughly 175 wears in this specific pair of denim. I wear them for everything: casually around the house, dates, hikes, playing with the kids, work, etc. Since I got into denim, I typically strive for those big contrasting fades. I think with this specific pair they have about 4- 5 washes and a couple soaks.

THE PEN SLIM
INDIGO RAW 10.5 OZ

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  • NAME: CHARLEY
  • FIT: THE PEN SLIM
  • DENIM: INDIGO RAW 10.5 OZ
  • LENGTH WORN: 2 YEARS+

My KATO jeans have been with me through many significant life events over the past two years. They have been my trusty companion as I started a new job and got engaged to the love of my life. Through all of these experiences, my jeans have grown with me, and the unique fades they have developed serve as a reminder of these cherished moments.

THE HAMMER STRAIGHT
NATURAL SLUB 12.5 0Z

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  • NAME: OTO
  • FIT: THE HAMMER STRAIGHT
  • DENIM: NATURAL SLUB 12.5 0Z
  • LENGTH WORN: 7 MONTHS

I moved to LA to be in school here a year ago. Since I wanted to refresh my style, I had been looking for something new to my fashion. One day found my dads Kato raw jeans. He explained what the selvedge denim is. Denim lovers wear them from raw so that they can create the jeans to their own style. And they also enjoy fading jeans. liked that story and started to wear this pair as recording memory of staying in LA

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